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Xiomara M.

Marketing

call   (214) GO-RELAY / (214) 467-3529

email   Careers@RelayHumanCloud.com

home   San Pedro Sula, Honduras


SKILLS

  • Digital Strategy Development
  • E-commerce Management
  • Social Media Management
  • Influencer Management
  • Content Creation 
  • Online Advertising
  • Community Management
  • Slack
  • Motion
  • Sprout Social
  • Canva
  • MS Office
  • Monday.com

EDUCATION

Master's Degree in Digital Marketing Management

EUDE Business School

Bachelor's Degree in Marketing

Central American Technological University

LICENSES & CERTIFICATIONS

  • Microsoft Business Applications

ASSESSMENTS

CORE SKILL English Aptitude GeneralAdministration 0 100

PERSONALITY

ENTJ-A

Extraverted Introverted Intuitive Observant Thinking Feeling Judging Prospecting

People with ENTJ as a personality type are natural leaders. They are charismatic and confident, driving teams toward common goals with strategic thinking and discipline.

PROFESSIONAL SUMMARY

A highly skilled Digital Marketing Specialist with expertise in developing and executing data-driven digital strategies across various platforms. Proficient in managing email marketing, e-commerce, social media, and influencer campaigns, they are adept at driving online engagement and sales growth. With a strong ability to create and coordinate digital content, including video and photography production, they bring innovative approaches to brand visibility. Their proactive community management and digital event coverage further enhance customer interaction, making them a valuable asset in boosting brand awareness and achieving measurable marketing results.

PROFESSIONAL EXPERIENCE

Digital Marketing Coordinator

Relay Human Cloud  | San Pedro Sula, Honduras l 2024 - 2025

  • Developed and scheduled content across digital platforms such as Instagram, Facebook, X (formerly Twitter), and LinkedIn, maintaining consistent brand messaging and tone.
  • Executed digital marketing strategies by managing content calendars and coordinating timely publication of posts.
  • Monitored social media performance and engagement metrics to assess effectiveness, identify trends, and refine content strategies for improved outreach and interaction.
  • Ensured alignment of all published content with the company’s branding and marketing objectives.

Digital Marketing & E-Commerce Coordinator

Sportline Corp.  | San Pedro Sula, Honduras l 2022 - Nov 2024

  • Managed and organized digital strategies across various channels, including email marketing, advertising, and digital content creation.
  • Developed and implemented strategies to drive sales growth in e-commerce platforms.
  • Managed relationships with influencers to enhance brand visibility and engagement.
  • Oversaw online communities, ensuring proactive and professional responses to maintain a positive brand image.
  • Coordinated the production of photography and video content to support digital campaigns.
  • Managed e-commerce operations, optimizing customer experience and driving online sales.
  • Provided digital coverage of company events to increase brand awareness and engagement.

Marketing Assistant

Wow Media | San Pedro Sula, Honduras l 2021 - 2022

  • Collaborated with a digital agency to create and manage social media accounts, ensuring consistent brand messaging.
  • Designed marketing materials including short videos, brochures, and logos to support promotional campaigns.
  • Handled administrative tasks to maintain smooth daily operations within the department.
  • Scheduled and coordinated meetings with potential clients, facilitating effective communication and relationship building.
  • Prepared and edited reports, presentations, and documents to support marketing and sales activities.
  • Coordinated the production and installation of advertising materials for clients, ensuring timely delivery and quality control.
  • Organized meetings with the sales team to define marketing strategies and provide updates on campaign performance.

Marketing Assistant

Lazarus & Lazarus | San Pedro Sula, Honduras l 2021

  • Led initiatives to enhance customer experience processes, resulting in improved satisfaction and engagement.
  • Managed the creation and oversight of digital and audiovisual content within the production facility, ensuring alignment with company standards.
  • Assisted in developing marketing strategies to support product launches and customer outreach efforts.
  • Coordinated with cross-functional teams to ensure timely production and delivery of marketing materials.
  • Analyzed campaign performance metrics and provided actionable insights for future marketing initiatives.